Summary

The video script discusses three ways to generate solar leads without knocking on doors: working your power base, joining BNI groups, and utilizing social media.

Highlights

0:46 🏘️ Working your power base: Reach out to friends, family, and anyone who could benefit from your product or service to generate leads.

3:26 🤝 Recruiting people with a power base: Recruit individuals who can help you work your power base and generate referrals.

4:36 🤝 Joining BNI groups: Consider joining business networking groups to share leads with professionals from different industries.

7:08 📱 Utilizing social media: Post customer videos and share content on platforms like Instagram, Facebook, and LinkedIn to generate leads.

Key Insights

  • 🏘️ Working your power base: Leveraging your existing network is a valuable way to generate leads. By reaching out to friends and family, you can build trust and demonstrate the benefits of your product or service.
  • 🤝 Recruiting people with a power base: By recruiting individuals with their own network, you can tap into a wider audience and generate more leads. However, it is important to have honest intentions and provide proper training and support to these recruits.
  • 🤝 Joining BNI groups: Business networking groups like BNI can be a great way to connect with professionals from different industries and exchange leads. Active participation and reciprocity are essential for success in these groups.
  • 📱 Utilizing social media: Social media platforms offer a wide reach and can be an effective tool for lead generation. Posting customer videos and engaging with relevant community groups can generate interest and attract potential customers.
  • ⏳ Long-term perspective: These alternative methods of lead generation should supplement, not replace, traditional methods like door knocking. While they may take longer to yield results, their long-term potential can be valuable for sustainable business growth.